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Marketing & promotion

SMM & promotion

Run social media systematically: content plans, Reels, Telegram channels, engagement and analytics.

  • Level: from scratch
  • 8 lessons · 48 exercises
  • ≈ 3 academic hours
  • Lessons in Russian
  • Who it is for: teenagers, adults

How a lesson works

A short explanation with an example, then 8–12 exercises: multiple choice, typing, pairs, ordering. Mistakes come back for review after one, three and seven days.

Course programme

  1. 1Основа SMMUnit 1 · 4 lessons
    • 1Что такое SMM
    • 2Аудитория и позиционирование
    • 3Контент-план и рубрики
    • 4Визуал и сторителлинг
  2. 2Рост и аналитикаUnit 2 · 4 lessons
    • 5Reels и короткие видео
    • 6Рост Telegram-канала
    • 7Вовлечение и сообщество
    • 8Аналитика SMM
  3. Final exam20 questions across the course. 80% earns a personal certificate with a number and QR code.